This year Norm Friesz celebrated a remarkable milestone; 45 years of service in the Materials Handling industry. In 1973, Norm began his career as a Service Technician at Williams Machinery. Today, he is a Project Manager, working closely with customers and suppliers from the Calgary Corporate office. Over the years, many employees have relied on Norm for his expertise with service policies and procedures. “When you need direction or guidance, Norm is there offering great advice. There is no one more dedicated or knowledgeable about the industry than Norm.” says good friend and colleague Dan Zawacki, Cervus Materials Handling Process Specialist. It’s not surprising that Norm was able to relocate the Cervus Materials Handling Red Deer store in less than a week and continues to make the trip to Red Deer to assist the store in any way he can. When asked what keeps him motivated, Norm states, “I enjoy being a problem solver for customers and fellow employees.” Throughout his career Norm has maintained many friendships with not only his co-workers but customers as well. “Many customers trust me to solve their equipment problems or educate them on new machine purchases.” says Norm. Norm has built many long-lasting relationships during his career. If anyone asks Norm why he thinks our customers continue to come back, he simply responds in his signature down to earth tone; “We are a service provider, people come back to us because they are treated well.”